Is Your Connection to X Adversely Affecting Your Law Firm’s Reputation?
Your Law Firm's Brand Amidst Online Wildfires We, as managers of law firm websites, occupy a unique position. We see the real-time reactions of law firm decision-makers as they grapple with the ever-shifting landscape of online reputation. This week, a stark example emerged: a large, prominent firm instructed us to immediately remove all links to X (formerly Twitter) from their website. Their concern was clear: the platform's increasingly toxic...
Broadcast messages and promote events
Updated for 2024 Broadcast messages and promote events in your law firm newsletter! It's a cost-effective and...
How to create your law firm e-newsletter
Every law firm needs an e-newsletter. Whether you are a sole practitioner or a small or growing firm an...
Database maintenance for more effective marketing
Database maintenance and growing your marketing database are an essential part of your law firm marketing success....
The benefits of good branding for your law firm
While the advent of digital marketing has seen an explosion of competition in legal services, many lawyers...
Planning a law firm social media schedule
Social media can be a rewarding part of your law firm's marketing strategy, but it needs ongoing input. Effective...
Small law firm marketing – some handy tips
Small law firm marketing is often undertaken within some serious constraints, mainly budget, time and resources - to...
You have established a website, what now?
Your law firm website is up and running and you have included all the essential elements: an about page,...
Why you need better content on your law firm website
You need more content on your law firm website to help convert visitors into clients. Your website needs to evolve and...
Success starts with Law Firm Leadership
Law firm leadership and vision by those controlling the firm is a fundamental ingredient to success. The leaders of...
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Law firm marketing – benefits of targeted newsletters
Targeted newsletters are a great way to build on your firm's general newsletter and increase the impact of your law...
Guidelines for exceptional web design, usability and user experience
A well-designed website will enhance your firm's online presence and keep your audience coming back for more. You want...
Simple steps to fix up your database
Your law firm's marketing database is a valuable asset and needs to be well maintained to run at its best. Just like a...
LinkedIn: what does your profile say?
Your LinkedIn profile is a core part of your online personal brand, whether you are looking to build your professional...
Getting your law firm started with X (formerly Twitter) – does your law firm post yet?
Lawyers are said to be clever with words. Well, if you can craft something engaging in 140 characters or less, X...
Law Firms & Facebook: Why You Should be Friends
Facebook is not just for making ‘friends’ – it has a range of easy and versatile ways to promote your law firm, too....
How to Build Your Law Firm Client Database and Why You Should?
Your law firm client database is one of your most valuable assets, but too often it can become neglected or forgotten....
Why Every Law Firm Needs Their Own Newsletter
Your firm is as unique as a fingerprint. Comprised of staff and lawyers, the humans that make up your firm give it an...
Getting Your Law Firm Marketing Started
A bird in the hand is worth two in the bush. At no time in advertising or law firm marketing...
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