Digital Marketing

Strategic Online Marketing for Lawyers

Digital marketing for law firms is an excellent channel to drive leads to the practice. Digital marketing, also known as internet marketing, uses various platforms to promote your practice and drive traffic to your law firm’s website. Digital marketing can come in the form of:

Search advertising
Display advertising
Remarketing or retargeting
Search Engine Optimisation

Having some type of digital marketing alongside a robust law firm website, will help drive clients to the practice. More people are searching online for lawyers then seeking referrals from their peers, which is why it is crucial to have some digital marketing presence.

96%

Of people seeking legal
advice, use a search engine.

80%

Of prospective clients research firms
online prior to engagement.

74%

Of prospects beginning a search
end up contacting the office by phone.

87%

Of people who contact a lawyer go on to hire
a lawyer and 72% of them only contact one lawyer.

71%

Of people looking for a lawyer
think it’s important to have a local lawyer.

62%

Of searches are non branded
(i.e. generic “Sydney divorce lawyers” etc).

Our team of Digital Marketing Experts are ready to drive traffic to your website. If your law firm website lacks traffic, contact us
to find out how we can help.

I have been continually singing your team’s praises and I truly appreciate how fantastic you were at building our custom site so well and so quickly. The functionality and design works seamlessly.
Sophie O’Hara, Brand & Marketing Manager
O’Hara Solicitors
We found the team at Lift Legal Marketing easy to work with in the development of our new website. They proved to be not only capable web developers with the requisite expertise for the legal profession, but were able to provide suitable content. This made the task of developing our firm's new website a much easier process than using a firm without an intimate knowledge of the legal profession.
Thom Vaughan, Solicitor
VC LAW
"Lift legal marketing are an amazing group of people who always respond quickly and efficiently and assist in a way that I have not experienced with other like businesses. The problems I had with my website was very concerning and stressful however lift legal fixed my issues kept me updated and did an amazing job.

I wouldn’t choose any other firm and highly recommended."
Darren Casey, Director
Central Coast Conveyancing
For many years, in house , we laboriously prepared an annual newsletter that we distributed by post. The strategy at Lift Legal relieved us of this most time consuming burden and also ensured greater frequency and ease of distribution of pertinent content.
Maryanne Ofner, Principal
Biddulph & Salanger
I have found Lift Legal’s service to be invaluable and their suggestions, professionalism and timeliness to be excellent. The reports that accompany each newsletter provide total transparency on the effectiveness of each campaign and assist in lead generation. The Lift processes also focused on our data base which is now recognised as an important asset that we can use to communicate with all of our clients, as and when necessary.
Tim Donlan, Principal
Donlan Lawyers
Partnering for SEO with Lift Legal Marketing, has seen us achieve a noticeable lift in our website rankings for crucial keywords. We have also doubled traffic to our site! For us, this means more leads for the firm - a worthwhile investment.
David Shad, Partner
Shad Partners
We like to regularly update our content, particularly around pricing, and we find the turnaround from the technical team at Lift Legal is rapid, and easy to quickly get the changes made promptly.
Ruth Harris, Partner
O’Connor Harris
Having our website properly secure and accessible at all times is vitally important to us. Lift Legal provides us with a hosting platform with continuous website monitoring, automated updates, managed upgrades and daily backups. This enables us to focus on our legal work in the comfort and knowledge that this is all done properly for us. Should we need support, we know we can contact them promptly.
Emma Bragg, Managing Partner
Tetlow Legal
As a busy sole practitioner wanting to enhance my digital profile but having little awareness of how to go about it, I was pleased to engage Lift Legal for this purpose. They proved to be a capable web developer who not only possessed the requisite expertise but also knew of, and were able to provide, suitable content. This dual offering made the task of building my website an easy and informative process.
Allan McDougall, Principal
Allan McDougall Solicitor
The people at Lift Legal are easy to deal with. We found their ability to provide us with copywriting and content for the website invaluable. On top of that we appreciate the functionality and navigation our website design provides, to help us connect with our clients and the community.
Amanda Tully, Director
JMA Legal

As specialists in law firm marketing, our goal is to grow your law firm using proven and practical marketing strategies that increase your clients and referrals.

Our smart approach to marketing, together with our understanding of the legal marketplace, enables us to produce highly effective strategies and campaigns that will create confidence in your brand.

Book a Consultation