Benefits of Newsletters for Client Retention & Growth
In the competitive legal landscape, law firms are constantly seeking effective strategies to not only attract new clients but also nurture lasting relationships with existing ones. While many focus on flashy advertising campaigns and social media presence, a tried-and-true method often gets overlooked: the humble law firm newsletter. Far from being a mere collection of announcements, a well-crafted newsletter can serve as a powerful tool for...
Why Every Law Firm Needs Their Own Newsletter
Your firm is as unique as a fingerprint. Comprised of staff and lawyers, the humans that make up your firm give it an...
Getting Your Law Firm Marketing Started
A bird in the hand is worth two in the bush. At no time in advertising or law firm marketing...
Beyond SEO for Law Firm Marketing
Updated for 2024 There are many companies who sell Search Engine Optimisation services and packages to lawyers who...
Law firm charge out rates – how to go about increasing them
Thinking of increasing your charge out rates for your law firm - here’s how to do it! Would you like to increase your...
Will the Yellow Pages help your law firm marketing?
The television commercial from the year 2000 featured an irate boss who yells the catchphrase...
Is your law firm website affected by mobilegeddon?
What is mobilegeddon? In February Google announced a plan to release a new search ranking...
Smart law firm marketing helped one firm open 341% more files in Q1 2015
Yes the percentage is correct! We conducted a Case Study in early January 2015 about a firm in Queensland that started...
Law firm marketing – action tips to get you started.
In January we published a popular post about the top 5 reasons lawyers have for not doing any...
Law Firm Websites – 6 Essential SEO Tips
Who is in charge of Search Engine Optimisation (SEO) at your law firm? Don’t worry….. it’s a trick question. Most law...
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Do Your Law Firm Clients Remember What You Do?
Some lawyers running law firms are under the mistaken belief that a lot of their clients know what their firm does;...
How to Find Buried Treasure in Your Law Firm Database
Allow me to put the case to you about the benefits of not only having a well maintained usable electronic law firm...
How To Generate Work For Your Law Firm
Have you ever wondered how to generate work for your law firm? How do the the really successful law firms generate...
Outdated SEO is Costing Your Law Firm Money
Everyone has heard of SEO, or search engine optimisation, but who really knows what it means and more importantly...
Developing a Law Firm Marketing Budget
If you Google "How much should your law firm marketing budget be" or similar questions I can tell you that you get...
Why You Should Nurture the Clients of Your Law Firm
Imagine your clients are a 5 acre lot… I’d like you to shut your eyes (after reading the article) and imagine your...
Law Firm Newsletters Frequently Asked Questions (Part 2)
As readers of this blog would know we are very passionate about newsletters being the best way for a law firm to kick...
Does your Law Firm Website Pass the Mobile Test?
Does your website and MAMBO NO.5 have something in common? It was not so long ago that many law firms viewed a website...
Law Firm Marketing Starts Here
“The cost of being wrong is less than the cost of doing nothing.” Seth Godin We are in the middle of a dramatic shift...
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