Common Legal Marketing Mistakes and How to Avoid Them
In today's competitive legal landscape, a strong marketing strategy is no longer optional - it's essential for attracting new clients and growing your practice. However, navigating the world of legal marketing can be tricky, and even well-intentioned lawyers can fall victim to common mistakes. This article explores some of the most frequent legal marketing pitfalls and provides actionable tips to help you steer clear and achieve marketing...
Simple steps to fix up your database
Your law firm's marketing database is a valuable asset and needs to be well maintained to run at its best. Just like a...
LinkedIn: what does your profile say?
Your LinkedIn profile is a core part of your online personal brand, whether you are looking to build your professional...
Getting your law firm started with X (formerly Twitter) – does your law firm post yet?
Lawyers are said to be clever with words. Well, if you can craft something engaging in 140 characters or less, X...
Law Firms & Facebook: Why You Should be Friends
Facebook is not just for making ‘friends’ – it has a range of easy and versatile ways to promote your law firm, too....
How to Build Your Law Firm Client Database and Why You Should?
Your law firm client database is one of your most valuable assets, but too often it can become neglected or forgotten....
Why Every Law Firm Needs Their Own Newsletter
Your firm is as unique as a fingerprint. Comprised of staff and lawyers, the humans that make up your firm give it an...
Getting Your Law Firm Marketing Started
A bird in the hand is worth two in the bush. At no time in advertising or law firm marketing...
Beyond SEO for Law Firm Marketing
Updated for 2024 There are many companies who sell Search Engine Optimisation services and packages to lawyers who...
Law firm charge out rates – how to go about increasing them
Thinking of increasing your charge out rates for your law firm - here’s how to do it! Would you like to increase your...
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Million dollar practice builder Paula Gilmour’s top 5 newsletter discoveries
Legal services are a grudge purchase, which means it’s even more important to be ‘front of mind’ when the need arises...
Why Client Surveys are a Popular Tool for Law Firms
Everyone running a small or medium sized law firm wanting it to be successful is well aware...
Tips to Improve the About Us Page on Law Firm Websites
The About Us page is one of the most visited pages on a law firm website. Generally, not...
Law Firm Marketing Should Include Social Media
It’s undeniable that clients have turned to the web for legal related information, updates and even referrals. Social...
Top 5 Content Tips for Law Firm Websites
Every firm should have a website, but astonishingly so many don’t. Of those that do many reflect their firm poorly....
How to Promote Your New Law Firm Website
Your website acts as a showcase of your firm to the world, it is your primary online presence so ensuring that it...
Do Your Law Firm Clients Remember What You Do?
Some lawyers running law firms are under the mistaken belief that a lot of their clients know what their firm does;...
How to Find Buried Treasure in Your Law Firm Database
Allow me to put the case to you about the benefits of not only having a well maintained usable electronic law firm...
How To Generate Work For Your Law Firm
Have you ever wondered how to generate work for your law firm? How do the the really successful law firms generate...
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