Determine the right marketing budget for your law firm
Marketing plays a crucial role in the success of any business, including law firms. With the increasing competition in the legal industry, law firms worldwide need to have an effective marketing strategy in place. However, one common concern is how much budget is required to market a law firm successfully. In this blog post, we will discuss the factors that determine the marketing budget for law firms, explore various marketing channels, and...
Will the Yellow Pages help your law firm marketing?
The television commercial from the year 2000 featured an irate boss who yells the catchphrase...
Is your law firm website affected by mobilegeddon?
What is mobilegeddon? In February Google announced a plan to release a new search ranking...
Smart law firm marketing helped one firm open 341% more files in Q1 2015
Yes the percentage is correct! We conducted a Case Study in early January 2015 about a firm in Queensland that started...
Law firm marketing – action tips to get you started.
In January we published a popular post about the top 5 reasons lawyers have for not doing any...
Law Firm Websites – 6 Essential SEO Tips
Who is in charge of Search Engine Optimisation (SEO) at your law firm? Don’t worry….. it’s a trick question. Most law...
Kick Start Your Law Firm Marketing with This Simple Formula
Wikipedia has a simple definition of marketing: “Marketing is communicating the value of a...
How to Get More Work for Your Law Firm
Did you make a New Years’ resolution to get more work for your law firm this year? The year is flying, how are your...
How to Turbocharge your Law Firm Marketing
It doesn’t matter if you had a shocker in 2014, that year is over. The more important question is what you...
How one law firm increased file openings by a whopping 61%!
Doesn’t that give a whole new meaning to ‘Happy New Year’. This week one of our clients sent...
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How to Find Buried Treasure in Your Law Firm Database
Allow me to put the case to you about the benefits of not only having a well maintained usable electronic law firm...
How To Generate Work For Your Law Firm
Have you ever wondered how to generate work for your law firm? How do the the really successful law firms generate...
Outdated SEO is Costing Your Law Firm Money
Everyone has heard of SEO, or search engine optimisation, but who really knows what it means and more importantly...
Developing a Law Firm Marketing Budget
If you Google "How much should your law firm marketing budget be" or similar questions I can tell you that you get...
Why You Should Nurture the Clients of Your Law Firm
Imagine your clients are a 5 acre lot… I’d like you to shut your eyes (after reading the article) and imagine your...
Law Firm Newsletters Frequently Asked Questions (Part 2)
As readers of this blog would know we are very passionate about newsletters being the best way for a law firm to kick...
Does your Law Firm Website Pass the Mobile Test?
Does your website and MAMBO NO.5 have something in common? It was not so long ago that many law firms viewed a website...
Law Firm Marketing Starts Here
“The cost of being wrong is less than the cost of doing nothing.” Seth Godin We are in the middle of a dramatic shift...
The Top 10 Questions Lawyers Ask About Newsletters (Part 1)
There are many questions that need to be answered when embarking on a law firm newsletter marketing campaign, in a...
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