Future-Proof Your Firm with AI Marketing
The rules of client acquisition are being fundamentally rewritten. With Google and other platforms embedding Artificial Intelligence directly into search results, the traditional marketing playbook for law firms is obsolete. The challenge facing every Australian practice today is immediate: Your website and content must be structured to be cited by AI or risk becoming irrelevant to the next generation of potential clients. The question is no...
FY23 Law Firm Marketing Plan
The end of financial year is the time to start planning the next year of your law firm’s marketing. Your law firm...
How do law firms increase brand awareness?
Updated for 2024 Your website could be your first introduction to potential clients, so you want to make a good first...
Do Google rankings matter for your law firm – how well do you rank?
Ranking your law firm on Google is essential when seeking new clients for your firm online, and it doesn’t come easily...
What makes a good law firm website?
Your website could be your first introduction to potential clients, so you want to make a good first impression. We...
QLD Government Grant for Website Development & SEO
As part of the Big Plans for Small Business strategy rolled out by the Queensland Government, a Business Basics grant...
Federal budget announcement: claim 120% tax bonus on all new websites
If you’ve been putting off getting or upgrading your law firm website, it’s time to act. Any money you spend on...
What are some effective law firm marketing strategies?
Updated for 2023
Blogging for law firms – why and how often it should be done
Updated for 2023
How To Increase Your Enquiry-To-Client Conversion Rate
Business is tough. As competition surges amid almost every Australian industry, SME owners forcibly search for ways to...
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2022 Beginners Guide to Law Firm Marketing
There was a time when the term ‘law firm marketing’ was rarely heard. Growing one’s law firm was often based on word...
Law Firm Branding 101
While the situation has improved over the last 10–15 years, there are still lawyers and law firms who fail to...
Digital Marketing for Law Firms – 4 Agile Strategies to Boost New Clients
Many industries have been upended by digital marketing, from the Yellow Pages to real estate and car advertising. For...
Taking a deep dive into SEO for law firms
Whenever your clients and potential clients need your expertise, they use a search engine to find you. However, while...
Be that savvy law firm and get Christmas ready
Part of the competitive advantage of being a small to medium law firm is having the ability to implement strategies...
3 steps to rapid Google ranking
Did you know that Google wants your business to be found and provides free tools to help make this happen? Google's...
2021’s Top 5 Email Marketing Stats
Email marketing still out-performs many other marketing strategies and is a number 1 lead generation tool for your law...
4 proven strategies to increase blog readership
Law firm blogs play a key role in your content marketing strategy and are a perfect way to communicate with your...
No.1 strategy to connect + grow your clients.
There is no secret to their success. Every leading law firm is executing it and doing it frequently. 81% of businesses...
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