Common legal marketing mistakes and how to avoid them
In today's competitive legal landscape, a strong marketing strategy is no longer optional - it's essential for attracting new clients and growing your practice. However, navigating the world of legal marketing can be tricky, and even well-intentioned lawyers can fall victim to common mistakes. This article explores some of the most frequent legal marketing pitfalls and provides actionable tips to help you steer clear and achieve marketing...
The Importance of Regular Maintenance for Your Law Firm Website
Regular maintenance for your law firm website is like maintaining your car - washing, vacuuming, servicing or...
Upgrading your law firm website
Upgrading your law firm website solves a multitude of problems, even some problems you didn’t even know you had will...
Create a winning homepage for your law firm website
Your website is a crucial part of your law firm's marketing strategy, so choosing the right website design is...
Is your law firm website working for you?
Is your law firm website working for you? If it is the practice of law is made so much easier. New work streams in,...
Use Google to boost your law firm website
If you are in the process of building a new website, relaunching an upgraded one or trying to increase visitor traffic...
Law firm marketing plan – development and budget setting
Got a law firm marketing plan? Your law firm should not only have a marketing plan it also needs to establish a...
A Beginners Guide to Lead Generation for Law Firms
Updated for 2024 A Beginners Guide to Lead Generation Success Obtaining new clients for your law firm is the life...
Is Your Law Firm’s Website a Laughing Stock?
Back in the day, a law firm’s image and reputation relied heavily on the ‘pavement appeal’ of their...
Staff Photos Speak a Thousand Words about Your Law Firm
Consumer behaviour research has found that trust plays a significant role in the buying decision process....
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Well Structured Law Firm Websites Improve User Engagement and SEO
In this article we’ll be looking at the core requirements of building a structurally sound law firm website that meets...
7 Benefits of an e-Newsletter for your law firm
Updated for 2024 Despite numerous predictions over the years that the death of email is upon us, research conducted by...
The Benefits of a Blog for Your Law Firm Website
One of the benefits of a blog for your law firm website is that it creates a marketing opportunity to use the content...
Plan for Success – a 6 Step Law Firm Marketing Checklist
For many law firms the thought of a marketing strategy sends shivers down the spine. But it doesn’t need to be this...
Word of mouth – a ‘Claytons’ law firm marketing strategy
Lawyers who say their law firm marketing strategy is reliant on word of mouth to get new work are not marketing at...
Going deeper with web design and user experience
Web design that provides a positive user experience means visitors are more likely to return to, and refer others to,...
Smart marketing ideas for law firms
Updated for 2024 What happened to your law firm marketing ideas last year? Were they quickly abandoned because you got...
Get your law firm’s marketing database into shape
The health of your law firm's marketing database is important. Keeping healthy is the key to success in...
How to market yourself and your law firm
Marketing yourself is an important business skill too often overlooked by lawyers. However, developing your personal...
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