4 Models for Law Firm Blog Creation in the Age of AI
Every law firm knows it needs to publish high-quality content. A strategic blog builds authority, attracts ideal clients, and drives revenue. Yet, the primary obstacle remains the same: time. Lawyers are experts in the law, not necessarily in content production, and every hour spent writing is an hour not spent on billable work. Now, artificial intelligence has entered the scene, promising a revolution in blog creation for law firms. But AI is...
Using video content in your firm’s online marketing
Engaging and valuable content is key to the success of your firm's online marketing. Once you've established quality...
A law firm social media plan – why you need one
What is a law firm social media plan? Do you need one? If your law firm doesn't have a social media plan, you do need...
Law firm marketing – benefits of targeted newsletters
Targeted newsletters are a great way to build on your firm's general newsletter and increase the impact of your law...
Guidelines for exceptional web design, usability and user experience
A well-designed website will enhance your firm's online presence and keep your audience coming back for more. You want...
Simple steps to fix up your database
Your law firm's marketing database is a valuable asset and needs to be well maintained to run at its best. Just like a...
LinkedIn: what does your profile say?
Your LinkedIn profile is a core part of your online personal brand, whether you are looking to build your professional...
Getting your law firm started with X (formerly Twitter) – does your law firm post yet?
Lawyers are said to be clever with words. Well, if you can craft something engaging in 140 characters or less, X...
Law Firms & Facebook: Why You Should be Friends
Facebook is not just for making ‘friends’ – it has a range of easy and versatile ways to promote your law firm, too....
How to Build Your Law Firm Client Database and Why You Should?
Your law firm client database is one of your most valuable assets, but too often it can become neglected or forgotten....
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How to Turbocharge your Law Firm Marketing
It doesn’t matter if you had a shocker in 2014, that year is over. The more important question is what you...
How one law firm increased file openings by a whopping 61%!
Doesn’t that give a whole new meaning to ‘Happy New Year’. This week one of our clients sent...
The Law Firm Marketing Paradox
“The road to hell is paved with good intentions”. As with all proverbs their origin is shrouded by the...
Million dollar practice builder Paula Gilmour’s top 5 newsletter discoveries
Legal services are a grudge purchase, which means it’s even more important to be ‘front of mind’ when the need arises...
Why Client Surveys are a Popular Tool for Law Firms
Everyone running a small or medium sized law firm wanting it to be successful is well aware...
Tips to Improve the About Us Page on Law Firm Websites
The About Us page is one of the most visited pages on a law firm website. Generally, not...
Law Firm Marketing Should Include Social Media
It’s undeniable that clients have turned to the web for legal related information, updates and even referrals. Social...
Top 5 Content Tips for Law Firm Websites
Every firm should have a website, but astonishingly so many don’t. Of those that do many reflect their firm poorly....
How to Promote Your New Law Firm Website
Your website acts as a showcase of your firm to the world, it is your primary online presence so ensuring that it...
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