How to Scale Your Firm with Content Marketing
Let’s be honest: most law firms struggle to stand out. Potential clients are overwhelmed with options, and generic ads or bland websites don’t cut it anymore. The key to breaking through the noise? Content marketing. It’s not just about creating content—it’s about creating value. When done right, content marketing positions your firm as a trusted authority, builds relationships, and drives client acquisition. Here’s how your firm can make it...
Is your website WCAG compliant? A must for all law firm websites
In an age where information is readily available online, law firm websites are crucial tools for connecting with...
Lift Legal Marketing Celebrates 10 Years
A decade ago, two former lawyers with a vision for transforming the legal marketing landscape embarked on a journey...
Digital Marketing: A guide for law firms in 2024
This blog discusses essential digital marketing for law firms in 2024, emphasising the dynamic nature of the legal...
Cyber threats confronting law firms today
Cyberattacks are becoming increasingly common, and law firms are a prime target. This is because law firms store a lot...
Disaster recovery planning for law firms
As the summer of 2023 approaches, law firms must prepare for the usual seasonal changes and be mindful of potential...
Determine the right marketing budget for your law firm
Marketing plays a crucial role in the success of any business, including law firms. With the increasing competition in...
Why first impressions matter for law firm websites
In today's digital age, a law firm's website serves as its virtual front door. It is often the first point of contact...
How long does it take to see SEO results?
If you're a lawyer in Australia looking for SEO services, you may be wondering how long it will take to see results...
FY24 Law Firm Marketing Plan
As the new fiscal year approaches, it's an ideal time for law firms to reassess their marketing strategies and ensure...
Securing Your Law Firm Website
Whilst living in an online-dominated world has its benefits, it also brings with it a new wave of malicious activity,...
Law Firm Marketing 101 – Get Your Website Right
Research conducted by BIA/Kelsey indicates that 97% of consumers research local products and services online before...
Law Firm Website SEO – 6 Essential Tips
Proper law firm website SEO is the most effective long term strategy for generating traffic for your...
How long does it take to see SEO results?
If you're a lawyer in Australia looking for SEO services, you may be wondering how long it will take to see results...
FY24 Law Firm Marketing Plan
As the new fiscal year approaches, it's an ideal time for law firms to reassess their marketing strategies and ensure...
7 essentials of law firm newsletters
Law firm newsletters can be an effective tool for keeping clients and potential clients informed about important legal...
How to market your law firm in a recession
The legal industry is known for its resilience and ability to weather economic downturns. In the current economic...
Five benefits of using social media as a lawyer
Social media is extremely beneficial for a lawyer to have and use. While having social media is easy, using it to your...
The best ways to generate leads for your law firm
If you want to find new clients for your law firm, start with your website. A purposeful website will bring client...
How do you build a law firm client database?
The modern take on a contact directory is a client database. A client database facilitates successful email marketing...
2022 Law Marketing Trends Review: Let’s get ready for 2023
Marketing is never static and as our society learns about new products and technologies, our behaviour adapts. The...
Disaster recovery plan in bush fire season
Lawyers know better than most that we need to prepare for the worst. But what about when the worst comes for your law...
Beyond SEO for Law Firm Marketing
Updated for 2024 There are many companies who sell Search Engine Optimisation services and packages to lawyers who...
Is your law firm website affected by mobilegeddon?
What is mobilegeddon? In February Google announced a plan to release a new search ranking...
Law Firm Websites – 6 Essential SEO Tips
Who is in charge of Search Engine Optimisation (SEO) at your law firm? Don’t worry….. it’s a trick question. Most law...
Outdated SEO is Costing Your Law Firm Money
Everyone has heard of SEO, or search engine optimisation, but who really knows what it means and more importantly...
Securing Your Law Firm Website
Whilst living in an online-dominated world has its benefits, it also brings with it a new wave of malicious activity,...
Law Firm Marketing 101 – Get Your Website Right
Research conducted by BIA/Kelsey indicates that 97% of consumers research local products and services online before...
Law Firm Website SEO – 6 Essential Tips
Proper law firm website SEO is the most effective long term strategy for generating traffic for your...
Securing Your Law Firm Website
Whilst living in an online-dominated world has its benefits, it also brings with it a new wave of malicious activity,...
Law Firm Marketing 101 – Get Your Website Right
Research conducted by BIA/Kelsey indicates that 97% of consumers research local products and services online before...
Law Firm Website SEO – 6 Essential Tips
Proper law firm website SEO is the most effective long term strategy for generating traffic for your...